Quote:
Originally Posted by Lee Stewart 
Q: What is Sony Pictures' position on upgrading the Blu-ray specs to put 4K and 8K native video on a BD disc (ultra-high-def specs are 3840x2160 lines of resolution for 4K and 7680x4320 for 8K, current 1080p specs are 1920X1080)?
Marty: As mentioned, the Blu-ray format is well-positioned to adapt to evolving standards. As the future unfolds, Sony Pictures is in a good position with our asset library, given that we already master a number of titles at 4K resolution.
Q: I was wondering if you think that Blu-ray is in fact the last physical format or if you see something like SD cards replacing it in the future.
Parsons: I’ve learned to avoid trying to predict the future, but I do think that new physical formats are based on specific applications that mandate their use. For standard-definition, we had DVD, which did the best possible job of presenting content in that resolution. For HDTV, we have Blu-ray, which has enough capacity to present 1080p images and uncompressed sound with the highest possible quality available. Fortunately, if and when 4K begins to make an entrance on the scene, Blu-ray has enough capacity to handle that job, too.
Q: Apple has made a point of saying that its new retina displays actually have more pixels than an HDTV, suggesting the picture quality is better than Blu-ray. Do you think Blu-ray will be able to become more high-def with greater resolution? Is there a next-gen HD in the works?
Parsons: We are already at the maximum resolution available for the HDTV systems currently in use around the world (1080p), so the only way to become “more high def” would be to incorporate 4K resolution into the format. At present, the BDA is not working on a 4K version of Blu-ray, but if and when the time comes to do that, we believe the 50GB capacity should allow us to accommodate the much higher data rates that 4K sources require.
http://www.homemediamagazine.com/blu-ray-disc/sony-s-marty-bda-s-parsons-talk-blu-ray-27515

Q: What is Sony Pictures' position on upgrading the Blu-ray specs to put 4K and 8K native video on a BD disc (ultra-high-def specs are 3840x2160 lines of resolution for 4K and 7680x4320 for 8K, current 1080p specs are 1920X1080)?
Marty: As mentioned, the Blu-ray format is well-positioned to adapt to evolving standards. As the future unfolds, Sony Pictures is in a good position with our asset library, given that we already master a number of titles at 4K resolution.
Q: I was wondering if you think that Blu-ray is in fact the last physical format or if you see something like SD cards replacing it in the future.
Parsons: I’ve learned to avoid trying to predict the future, but I do think that new physical formats are based on specific applications that mandate their use. For standard-definition, we had DVD, which did the best possible job of presenting content in that resolution. For HDTV, we have Blu-ray, which has enough capacity to present 1080p images and uncompressed sound with the highest possible quality available. Fortunately, if and when 4K begins to make an entrance on the scene, Blu-ray has enough capacity to handle that job, too.
Q: Apple has made a point of saying that its new retina displays actually have more pixels than an HDTV, suggesting the picture quality is better than Blu-ray. Do you think Blu-ray will be able to become more high-def with greater resolution? Is there a next-gen HD in the works?
Parsons: We are already at the maximum resolution available for the HDTV systems currently in use around the world (1080p), so the only way to become “more high def” would be to incorporate 4K resolution into the format. At present, the BDA is not working on a 4K version of Blu-ray, but if and when the time comes to do that, we believe the 50GB capacity should allow us to accommodate the much higher data rates that 4K sources require.
http://www.homemediamagazine.com/blu-ray-disc/sony-s-marty-bda-s-parsons-talk-blu-ray-27515
Actually, this has been posted in the past. Andy Parsons has posted in this thread, because of one my classic posts. I am sure one of my fans will dig up that post for you and post it. Sony only has a few journal articles on bluray, but one stated that there was a problem with the access speed. I really haven't researched much on Pioneer for an optical solution, but the only promising technolgy is being developed by Hitachi Data Systems with regards to a next gen optical solution. General Electric Global Research Center also is developing a holographic solution, but their research seems to limited with capacity and data access speed. I believe the article on GE stated that it was backwards compatible. Hitachi Data systems is not, but is the most promising holographic storage solution currently. Hitachi worked with inPhase, which is now hVault. inPhase has the most patents, and they are now producing products from those patents.
Also, i post an article from the NHK. Sorry, there is no Bluray solution on the roadmap for UHDTV. The article is on page 12 of the pdf. http://www.nhk.or.jp/strl/publica/bt/en/fe0049-5.pdf
Currently Sony stock is around $13 a share, while Sony main competitor Apple is $700 a share. Sony needs to concentrate on building quality products.
That is huge task to do, because something is wrong when you have new TV's being returned within 6 months. This is called poor quality control. They do fix the equipment, but it is a big hassle.
Does this facebook page look good for a TV manufacturer? "I have a Defective Sony TV". There has been several examples of products being returned, so Sony needs to concentrate on quality control and start doing research on new products.











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