Looks like he didn't do either of those things. Here is his response,
Firstly, I don't take shortcuts and I'm pretty thorough in my work.
Honestly, I never heard of the 10-point white balance or custom color
before because they are fairly new features, found in higher end HDTVs
from what I understand.
When customers order an ISF video calibration from my company what
they're mostly paying for is the standard grayscale/white balance, and
the price I charge is within the typical range for what I have been
taught and been certified for.
I just got off the phone with ISF and apparently my calibration software
does not really do the new 10-point white balance/custom color
adjustments. To do so would take more time and obviously costs more,
like an additional $100 to $150 on top of the regular ISF video
He charges $350 for a calibration and I've used him a couple of times in the past. He is pretty thorough and has spent between 6 to 8 hours doing calibrations for me. Don't know if I've been cheated or not.