Chinese is here!



First thing first.
Price-wise: The pre-order price for the KK's MX-5000 MK3 in China (Mainland only) is ... $3650! Yes! You read it right! $3650! Is it too much??? En ... the selling price of a SVS PB-13 Ultra is close to $3500 in China Mainland today.
Background: Mr. Kreisel has a very good reputation in Asia. Many HT owners learned their HT experience starting from a set of M&K system. And the MK Sound (Hong Kong) Co. (You know who they are if you know of Mr. Ken Kreisel's career history) cultivates the Asian markets pretty well after M&K faded out here. MK Sound maintains the same premium price (or higher) as that in M&K era.
Anyone having or interesting in a marketing degree might know there are three important Ps in the marketing activities: Positioning, Pricing and Promoting.
If you were Mr. Ken Kreisel, how would you position your products in Asia? Would it be a cheaper one than MK Sound's MK subwoofer? Would you be willing to sell your flagship moel lower than SVS' flagship model?
The question is: SVS ships the subwoofers from U.S. to China. The transportation cost and the import duty are unavoidable. KK's MX-5000 MK3 is made in China and is sold in China. So, it's a big opportunity to turn the competitors' cost into my own profits. If I were a business man, I have no reason not to launch my products in the most profitable area. As a bonus, China happens to know very few about SubMersive or JTR. And the Customer (China Mainland only) sets a technical barrier (CCC certificate) for individuals to buy electric appliances from the other countries. Is that so perfect?
Back to states, now it's a different story. I need to pay for transportation fee and sell the products in an acceptable price comparing to the others which will be true street fights.
Ownership: I only see two persons announced at Chinese forum (Mainland only) that they bought the KK's MX-5000 MK3 subwoofers since the launch. Both of they are regarded as M&K's fans. More potential buyers may follow. Let's see!
I, myself, am interesting in this subwoofer too. I own a 1000W SubMersive for a year which costed me around $2550 to get it home and I am looking forward to having some comparison between them.
