So the pricing looks great to me, although again we don't know what the VE numbers are vs. SRP. Last year, Robert's pre-order pricing wasn't very attractive vs. what came later (although his service always is top notch, so please don't mis-interpret that). If I were buying in the coming year, $700 to go from VT --> ZT feels like a no brainer. Figure a 5-year (the math gets better if you are looking longer) TV life and that's well under 50 cents per day for something many of use 3-4 hours each day.... Or, looked at differently, far less than the cost of one Starbucks a week.
What I suppose we won't know for a while is whether there is even better pricing from discounters. In other words, do the Paul's TVs of the world have the ability to make that price closer to the $3000 mark.
Either way, whether SRP is $4500, $4300 or $4000, an immediate street price of $3850 seems pretty appealing, given the opening offers last year on the VT50.
EDIT: As for all the black-level kerfuffle, I did mention in one of my posts that I felt the VT50 at CES wasn't demoed at its fullest. (And that since I have one, I have a pretty good sense of that.) I'm not surprised at all they rigged the demo, but that doesn't mean the ZT60 won't be good. It just seems to me, as I've also posted, that I doubt the upgrade is going to boggle most people's minds.