I have actually purchased twice now and both have been pleasant experiences. Most of the bad reviews I saw is because people said it took awhile to get their furniture. I think that this isn't a valid complaint and I will explain why. They told me that delivery to my area takes about 3 weeks FROM WHEN IT IS AVAILABLE FROM THE MANUFACTURER. In fact, my second order the furniture was on back order for one week and they actually phoned AND emailed me letting me know delivery would be more like 4 weeks. I think the people who complained either didn't bother to listen, or were the usual obnoxious people you come across who will complain online if their wife burnt the toast that morning. They let me know very clearly about the delay and asked me if it was ok with me and if not I had the option to cancel at that time.
As a small business owner myself, the kind of people who like to try to complain so hopefully they will get some compensation sicken me. After seeing how this company is efficient and organized (call them yourself if you don't believe me, they will answer the phones while most of the other companies online ; wouldn't answer even in middle of the day!), and they will reply to your concerns via email as well.
And yes, they do free shipping and setup as well on most items (you left that out

)
They do charge tax to the State of NY though everywhere else they don't. You can see that right there on the site though.
Peace and love... I'm gonna go poke around this site some more... I like what I see so far...