A new survey reveals that almost 1/4 of Netflix subscribers canceled their premium cable subscriptions after signing up for Netflix. Customers who cut the cord spent their money on broadband internet service instead. Netflix CEO Reed Hastings denies their streaming video product hurts channels like HBO and Showtime, yet with the successful launch of House of Cards it seems Netflix is competing directly with the premium cable giants and inflicting some pain in the process. This year Netflix has a number of new, original shows in their production pipeline. I wonder if the defection from premium cable will continue.

Edited by imagic - 2/21/13 at 9:56am
Quote:
About 23% of Netflix subscribers said they have canceled their premium TV service, opting instead to pay for broadband access to stream TV shows and movies over the Internet, according to a survey of 1,200 people conducted last week by financial services firm Cowen & Co. - source: homemediamagazine.com
Edited by imagic - 2/21/13 at 9:56am























