|Originally posted by trbarry
It is indeed a huge fight. But it's funny because BIG BROADCAST does not rely on must carry anyway. They have the clout to be negotiating for retransmission consent which means they are not even asking for must carry status. Must carry is only for stations that are so desperate to be carried on cable that they will give it away for free.
How VERY UNTRUE that statement is. Broadcasting needs cable as bad as cable needs broadcasting. True example:
On Election Day, 1998, Disney pulled their O & O's (analog at that time, DTV wasn't a factor) off TWC systems over a pay dispute. Negotiations had been going on for over a year on the carriage contract. Both sides dug in for a long siege, but the public out cry to the FCC that day forced the FCC to make Disney and TWC to go back to status quo (reinstate service to TWC) until a new contract could be worked out.
After that, most cableco's are VERY careful about who and how they take off with a must carry contract. It has nothing to do with bandwidth or anything else. Cable really doesn't want the FCC involved in any capacity if they can help it. Must carry has always been a thorn in cables side and that is why they fight ANY must carry so hard.
Politics and money. What a wonderful combination.