OLED TVs: Technology Advancements Thread - Page 145

It's important to understand just how big that is in terms of when OLED will reach cost parity. We are talking several years -- minimum.

It also appears DisplaySearch's forecast for "total amount of AMOLED anything to be made in the world" are pretty consistent with what I've been saying for quite a while. It's going to take over... slowly....

And the real work and grinding starts after the euphoria...

"SDC's OLED capex to be slower than expected; negative for the equipment makers: We recently lowered our year-end capacity estimates for SDC's mobile OLED (5.5G) by 6% for 2012E and 17% for 2013E (click here for our report), reflecting our view of: 1) delayed penetration into the tablet PC market and 2) sluggish demand from non-Samsung customers. We also lowered our estimates of TV OLED capacity (8G) by 25% for 2012E and 65% for 2013E due to difficulties in small mask scanning technology. We believe this will have a negative impact of 30-40% on equipment makers' 2013E earnings outlook, due to: 1) delayed adoption of newly developed tools; 2) lower capacity; and 3) much lower expectations for an increase in equipment ASP" -Barclays

If it doesn't ramp it's gonna be more expensive. Period. The proof of the pudding is when an 8G LCD and OLED plant ramps at same utilisation, what is the cost.

the Displaysearch article
http://www.displaysearch.com/cps/rde/xchg/displaysearch/hs.xsl/120808_new_amoled_tv_costs_ten_times_more_than_lcd_tv_to_produce.asp

This thread was started way back in 2006 and yet there are still no OLED televisions of any decent size on the market to speak of. At this point in time I can't help but wonder if there ever will be???

The way the economy is, it is a bad time to introduce a new, more expensive technology. It's probably inevitable eventually, though.

The thing is 8mile, Choi's comment is based on what he gets told by LG and Samsung. They insist it will eventually be cheaper and it's quite possibly true. Although, that said, it's much more likely to be true for:

1) LG's method of RGBW used vapor deposition than anything Samsung is doing with SMS.
2) Some method of printable OLED that has yet to basically be proved at anything beyond a lab test

In the meantime, even IGZO backplanes are far more expensive than standard TFT backplanes. Will that change? Almost certainly and sometime soon. But it hasn't yet.

When the first generation of the LG and Samsung panels are sold, they will have to hit a home run from performance and satisfaction aspects, or they may not gain enough consumer demand momentum to keep scaling up production.

With so much of the wealth now concentrated among the few at the top, and much of the middle class no longer having disposable income for big ticket items such as these OLED TV sets, it is not inconceivable that they may end up being just high priced niche products, installed only in the homes of the wealthy. We might have to wait several years, for cut rate OLED sets to start to come from China, and there is even a chance that LG and Samsung might end up discovering that they can not sell enough of their products to keep on manufacturing them. It happened to Pioneer with their Plasma product.

The volume will be low at $10K per panel, low enough that cash availability won't matter for this scenario. Will economics provide enough volume to develop manufacturing to the point OLED is less expensive to manufacture than LCD? The economic picture three to five years from now holds the answer.

IFA Berlin coming up Aug. 31, maybe some concrete news on release dates of the OLEDs.

It's common with these type of moderated fourms.
I just got another infraction for making a off handed joke.
just wondering how many infractions it takes before my registration is deleted.
Edited by sonyfan - 8/18/12 at 8:52pm

That's nothing. I was personally attacked by D-Nice have a heated discussion and I lost my account. while he only got a temporary timeout. That is why he posts mainly on the other boards as do many others.

oh yea those calibrators go blastic if you go aginst the party line
and no matter what they say to others will get a free pass.

You mean this post?

Wow, I'm losing my ability to pay attention here at AVS. Thanks for the link. It still might be time for me to exit these discussions. I mean, there is no product to discuss.

All of you can feel free to delete the above references to a post I've deleted if you wish...

And my rant at the moderation was inappropriate in this case.

Rogo do you think a pro calibration will ever be necessary on the new OLED displays whenever they hit the stores.
From the limited eye witness reports so far they seem to be picture perfect.

I know the question wasn't directed at me, but my answer is if you want accuracy, you will undoubtedly need it. Excited reports from eyewitnesses are hardly objective observations nor have there been any colorimeter or brightness measurements taken.

I haven't seen them first hand, but form the demo video looks like excellent black levels, but all the other color are over saturated to the point of looking like a cartoon. I am sure by the time they get to mass production they will have it dialed backed. I really hope they find a way to quickly reduce production cost, or else it could fester on the shelf for years like other superior tech that cost to much. I think you put one of Sharp's new brighter IGZO LCD 4K panels with glare free glass against it and you can get reasonably close to the quality of the superior OLED tech, at a fraction of the cost. Maybe not for the demanding people in this forum, but for 95% of the buying public.

Both Dr. Ramond Soneira of Displaymate and HDGuru have seen the displays up close; and they both expressed the same hope that the LG OLED TV units will come with good CMS tools that will permit the dialing back of the over-saturated neon like colors. LG keeps stressing in their promotions the great deep colors that it provides.

I hope they are not just doing that to try and convince people that neon is the new normal, because they can not tone it down.

I would think LG increased the color to show off.
Will the built in CMS tools, etc, negate the need for a pro calibration?

Since it is a first generation product, there is no way to tell if they will or not yet. In both their Plasma and LED/LCD displays it has not, although some people found the THX certified models to be good enough, and others found that using the CMS tools in conjunction with a calibration disc got them acceptable results. OLED is a brand new frontier, so we will just have to wait for reports back from the first explorers.

Sure it will, as long as you have the tools to calibrate using the CMS.

If the display is perfect there is no need for adjustment controls.

I would be stunned if the first-generation products don't need calibration by a pro.

I would hope by the 3rd-5th generation, however, that there can be an ISF preset that is simply correct and requires no calibration. Not that I want to put calibrators out of business at all, but rather there should be an accurate, out-of-the-box option that is D65, with "flat" gamma and properly set contrast.

Is it possible the first-generation does have that feature?
Given the lofty prices and the LG flagship 60" OLED could have it.

There's a 60" panel due to be shipped?

Is there a 60" panel due to be shipped?

No.

I was asking the one who made the claim (I assume it was a mistake), but thanks for the grammar correction.

There is no reason to believe this, no.

Never mind me. I've just been reading declarative sentences with attached question marks for to long here at AVS.

The only coming release screen size that I've ever read about in this thread has been 55", but who knows when the first meaningful display will be on the market for the excess cash group.

Thank you for the reprieve