Ok here is the info you all been waiting for!
I have to trickle this since I'm now back and at work again so I will put on a few points here and some more tommorow. OK first thing to know is these sets were still preproduction so as good as they looked they will only be better. The cosmetics are diffrent from what we saw at the show on the 831. Ok i will break things down in order.
High Contrast Screen
The screen is not a glass or plastic reflective screen.
The screen is darker when the tv is off.
The purpose for the High Contrast Screen is really a 4 benefit design.
#1 The high contrast screen restricts the amount of light into the image and increases the amount of light coming out. What that means is The dreaded SSE is all but eliminated because, the amount of light the screen lets in. Unlike the other sets, when you have a bright image on the screen it will not show SSE.Its the light these cheap screens let in that really show SSE. That is why you see it mostly on bright colors. From what I saw there was NO SSE AT ALL.
#2 The Screen increases light output by 10% Much brighter image at just natural lamp setting. These new Mits dlp all give 20% more light output without 20% less bulb life. "the turbo light 180 should last at the highest setting 4000hrs. Natural setting closer to 7000hrs.
#3 The screen increases contrast in colors Since you have a screen that limits the light going in, your colors can show more contrast, more natural contrast, very good contrast in bright colors especially when you pair that with the new lamp.
#4 Incredible black level "Omg is all i can say" This screen + the dark detailer and deep field imager produced the blackest blacks I have ever seen! We are talking CRT level blacks. For those who have bought the 731's and are not happy with the blacks, and can return it for the 831 you should if your budget allows it. Just to give you an example. we watched a clip of some concert footage and there was a woman with very black hair. on the 732,831 her hair was jet black with no noise and you could see the shine in her individual strands of hair. The shadow detail was incredible and remember I'm a SXRD owner now. The 731 would only show this amount of shadow detail if we cranked the brigtness, then her hair looked gray. The dark detailer, deep field imager makes that big of diffrence. Ok that is all for now but for those who are wondering yes the tv is like looking at a plasma and just the 732 has better blacks and shadow detail then the XBR1.
Stay tuned for more impression,facts,gaming info, ect.... Sorry i have to close the store now I wont be updating this till tommorow.