Based on a number of reviews and some recent good pricing, I have been looking at the 50A2000. However, I have been flat out unimpressed with this set in person, seen at both local SonyStyle and CC. For example, this weekend I was watching the ESPN-HD college FB feed, and an upconverted DVD and the picture was dark, almost muddy, and soft. I have seen the "film-like" look of RP described, but honestly, my Westy 32" LCD to my eyes looks far superior all the time to what I saw on this set.
I am going to be watching mostly HD sports, sourced via a very good quality cable source thru clear QAM (my provider doesn't encrypt) and probably a fair amount of SD for awhile. I have no intentions of doing HTPC, gaming, HD-DVD, etc.
So, can someone who owns and watches the same material from similar sources convince me otherwise that I should keep considering this set? (or what else might I look at, in the 47-50" range?)