I would agree w/ you to a point Dennis and you do make some valid arguments. However, bringing new technologies to market in a quality piece of equipment is a challenge as you have seen (LFE, HDMI, etc.. anyone?
I think that for the quality of products, Emotiva has an excellent track record for schedules. The only issue I see is that they are aggressive in their communications instead of reserved like some other higher end vendors (NAD, McIntosh, Adcom, etc). Pioneer, Yamaha, Denon, etc... all are in the rat race itself. They have to meet different market demands and schedules.
I think that Emotiva's biggest challenge must lie in testing their products to their standards. Quirks they do have, but bugs are few and far between. Their products have one of the strongest warranties in the industry and thusly require much stronger testing than competitive products. However, in so doing they earn a competitive advantage and a rather loyal following.
All vendors in this space must evaluate - price point, quality, bleeding edge technologies... pick two. Emotiva picked price and quality... for that I can wait a few extra months