I saw three young kids carrying a new 20" TV in to their apartment yesterday afternoon....I kinda wondered if it was DTV-Ready or not. Couldn't read the small print on the box, either, from across the lawn.
My boss and I were just talking.....if anyone didn't know, all TV stations are currently in "sweeps" (ratings period), as evidenced by the rash of "big" stories on the news. Our big "expose" for tonight is, "How much Caffeine is REALLY in your coffee?".
We thought, "All broadcasters are sitting on top of the biggest consumer-interest story in history, and we can't get the newsrooms of America interested in even mentioning it!" What would your local Consumer Reporter, or Investigative Team, say if, perhaps, someone said their new lawnmower was designed to quit working in 105 weeks? Or, their new microwave oven had a "timer" on it's tube, set to stop working in two more years? Or, their new car would require an engine swapout in early 2009?
They would be all over it. "60 Minutes". "Dateline NBC". "Geraldo". "News46 I-Team". "America's Most P.O.'ed". They'd all be hype'ing the heck out of it. But, it's not sexy, and it's too complicated to explain to J6P. Guess it's just "boring"...
My boss and I were just talking.....if anyone didn't know, all TV stations are currently in "sweeps" (ratings period), as evidenced by the rash of "big" stories on the news. Our big "expose" for tonight is, "How much Caffeine is REALLY in your coffee?".
We thought, "All broadcasters are sitting on top of the biggest consumer-interest story in history, and we can't get the newsrooms of America interested in even mentioning it!" What would your local Consumer Reporter, or Investigative Team, say if, perhaps, someone said their new lawnmower was designed to quit working in 105 weeks? Or, their new microwave oven had a "timer" on it's tube, set to stop working in two more years? Or, their new car would require an engine swapout in early 2009?
They would be all over it. "60 Minutes". "Dateline NBC". "Geraldo". "News46 I-Team". "America's Most P.O.'ed". They'd all be hype'ing the heck out of it. But, it's not sexy, and it's too complicated to explain to J6P. Guess it's just "boring"...



























