Originally Posted by chefklc
...the incentive to repurchase all your content...
Ah, yes. The MPAA (and RIAA) wet dream. Thanks chefklc for getting me in [rant] mode. I hate that word "repurchase."
How many times can they get us to pay for the same content, though it may be in different formats/file types? I have so much trouble with the philosophy behind this. Just give me a system where I can purchase the rights to view a piece of content, no matter what format it is in. Let me go to the theatre, and buy a "ticket plus" that allows me to see the movie in the theatre, go home and download the 1080p version and burn it to BD, download the iPodicized version to play on my iPhone and be done with it. I want to hold the rights to access the CONTENT OF THE MOVIE IN ITS ENTIRETY, in perpetuity. Sure, I might have to pay 50 cents or a dollar fee to access the download again--after all a download or transcode or new 2160p super duper HD version with All-too-True HD 14.3 sound has a cost above and beyond my original rights to the content. But there are people that would pay good money for this right.
I go to a concert, pay my $50+ for the ticket, buy the CD for $20, take it home, rip it and put it in iTunes in lossless, stream it around the house, and then downsample a version for my iPod, play it in my car and take it wherever. What's the big deal? Rock star rides home in a limo, and I've had a good time. And 20 years from now when I pull the CD out again, I'll have a great rememberance.
I know, I know, there's a world of difference between music and video. But those movie actors still ride home in limos, too. I don't feel too sorry for them. But when we have to get all worked up because my DVD doesn't transcode well, and the iTunes Store version is only "near DVD" quality, and I can't get the HD version on BD because of a format battle, and if I could I couldn't repurpose it for iTunes and streaming via appleTV, and Quicktime doesn't have the proper codecs built in handle video_ts files (or VC-1, or...???) without having a degree in computer science, so you can't play them via Front Row, and on, and on, and on ad nauseum...
I may be a little delerious when I talk about this, but there has to be a new and better model for giving consumers the rights to use content. If we don't get one, then no matter what kind of DRM system crops up, it will be defeated, and piracy will remain the great equalizer in the war between the pirates and those who seek to get you to "repurchase all your content" as many times as possible. Or to watch or listen to as many commercials as possible in order to subsidize the one time "experience."
We have an all-or-nothing system right now: we want it for free; we want it for as much money as we can extract from you. And the honest consumer is stuck in the middle. Their notions of Fair Use and interoperability ignored, and their access to versatile and high quality content being continually whittled away, limited (think "near DVD" quality) and marginalized by this tug-of-war. Just repurchase. What's the problem? It's no wonder the system is such a mish-mash bunch of garbage right now and just doesn't work. Throw it away and start over.[/rant]