This sale is certainly generating a lot of excitement! I think Outlaw was right on target with this whole "key registration" thing, it really got people interested. Couple that with great, affordable products and I think they are gonna make a killing this Black Friday. The other ID companies should take a lesson here, most of them have had, at best, underwhelming Black Friday deals, IMO. Unless they have something up their sleeves they will be wishing they did a little more to promote themselves this friday!