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Originally Posted by
I WANT MORE 
Anyone have an opinion on the optimum mode?
Not many people here seem to use it, as they tend to prefer the "low" color setting such as those D-Nice recommends, which is technically more accurate. Optimum is locked into "mid," which gives a cooler, bluish cast to the picture.
The general population (not this forum) tends to prefer a "cooler" look, which provides a subjectively brighter, crisper picture, even if it may not accurately depict what the producer had in mind. That is why most manufacturers, including Pioneer, default to cooler (higher) color temperature settings. Popular taste was no doubt a factor in Pioneer's design of the Optimum setting. It's designed to be an all purpose solution for the typical owner.
I'm in a minority here, but to my eye Optimum looks excellent with video or live transmissions (especially sports), and I use it for those, as well as with some SD broadcasts which to me may look over-saturated with the warmer, reddish, low setting. I generally use my own custom "User" settings for film based HD broadcast material and Movie for DVD's. However, I sometimes revert to Optimum to impress guests, who generally like it better than my carefully dialed in "accurate" settings at first glance.

If all source material conformed to established standards, all ancillary equipment passed the source signal perfectly, and we all had the same tastes, there could be agreement about the "correct" settings. As it is, it's an individual matter, so every owner should chose the settings that look "right" to him.