Hardware sales thread, keep all hardware sales talk/stats here.

http://www.vgchartz.com/

PS3 US - 1.78mil so far...

http://www.vgchartz.com/news/news.php?id=471

numbers for july - 181823 US, WW - 374290

latest weeks

http://www.vgchartz.com/news/news.php?id=485

4-Aug
38,852

28-Jul
43,498

Marek

6/20 - Toshiba says 60:40

http://www.engadget.com/2007/06/11/h...at-the-moment/

7/18 - Toshiba says 55:45

http://www.itwire.com.au/content/view/13561/532/

Still waiting for someone to disprove these.

Posted Jul 18, 2007 at 06:09AM by Sally B.

But despite the mounting pressure, Universal is still adamant in supporting HD-DVD. Ken Graffeo, executive vice president for Universal Studios Home Entertainment, said that Toshiba's HD-DVD players are now enjoying 70% market share. However, it should be noted that one of the causes of Blu-ray's traction is that it was built into the PS3

http://ps3.qj.net/tags/Ken-Graffeo/13470

Hmm...Toshiba or Krazy Kenny G, the man who claimed the cheapest players were $799? Sorry, try again.

ETA: And this only appears on one web site, even more interesting.

Another news report from July 30:

http://news.yahoo.com/s/nf/20070730/tc_nf/54231;_ylt=AgfOqw8kNSMwD0slb9bxhXojtBAF

50% more would indicate (at most) 60:40.

http://www.variety.com/article/VR111...goryid=20&cs=1

For their part, U officials continue to dismiss the notion that Blu-ray has a significant market advantage, with Ken Graffeo, executive VP of HD strategic marketing for Universal Studios Home Entertainment, noting that Toshiba's HD DVD players have a 70% share of the set-top market right now (most of Blu-ray's traction has come from drives built into Sony PlayStation 3 game consoles).

Same article now carried by Variety

That quote of 50% is by the author of the article! I cry Foul! No exec. said it - some journalist/blog writer said it.

N.G.

Quick question, do we have any stats from a third party?

Press releases can be a quite carefully worded and we may be missing something if we take estimates in them as plain fact.

Of course not!

I am sorry I even responded to this worthless thread. It will become a battle of the articles and blogs.

The article clearly states "sales reports".

You must try to talk about worldwide numbers like you did with PS3s.

The real worldwide sold units of HD DVD is over 500 000. The number were posted about 4-8 weeks ago.

Wasn't it around 150,000 HD DVD and 155,000 add-ons at one point, and around the same time 100,000 BD standalones?

Were those numbers from anything but press releases?

I am not saying all of the data we have isn't valid, just trying to find a good source we can use as a benchmark or at least starting point for tracking this stuff.

Since we are talking about hardware anybody want to work on the % of PS3s used as BD players? I say ~20%.

I think we need to diffferentiate the line between the hardware users who are buying versus those who are renting, rather than lumping them together as simply "users".

In terms of actual disc sales, I sincerely doubt the PS3 figure is anywhere higher than 10-15% based on the sales returns we've been seeing.

For rental however, the number is impossible to estimate, but it's probably much higher than those that buy (since this demographic is also inclusive of the buyers), particularly given the uncertainty of the format war, with people unwilling to invest large sums permanently in software on both sides of the fence.

We know that Blockbuster, at least, feels there's enough market presence from the PS3-centric Blu-ray demographic to support it in stores, so there's got to be more than just a token number of PS3 users who are renting from them since the Blu-ray standalone presence of 100K+ still isn't high enough to support such a move on its own.

HD DVD standalones rule.

With the way that HD DVD players sales have been rocketing, and the three new models just announced, the future looks very good.

Studios have also paid a lot of attention to Warner's announcement of 250,000 copies sold of 300 in the first week for both formats. Considering HD DVD probably made up 40% of that, the HD DVD player strategy seems to be working very well.

Give 'em far more value, better player features, more benefits, and a great price - they will come.

Do you have a recent source for this claim?

Do you have any credible evidence of any of these claims? Some random forum-goer claiming he talked to a studio, but actually to some random PR firm doesn't count.

You need to do some serious linking or add a bunch of IMO's to this post

This is indicative of his posts... Seriously Rdjam, either link some info, or state as an opinion...

so hd-dvd players are selling for $300 less, and they can't outsell blu-ray standalones more than 3-2, if even that? not to mention blu-ray players have to compete with the PS3, which most blu-ray only people buy instead anyway.

that is TERRIBLE news for hd-dvd!

Edited: missed a keyword in there.

These numbers aren't making sense to me.

A promotion starting May 17, 3 weeks later (roughly June 10) and HDDVD claims 60% standalones are hd-dvds, the 150k/100k ratio. June 15, the sony SDP-300 hits, and the 60-40 ratio for standalones is whittled down to 55-45 in 5 weeks? I'm not buying it. Either the 60/40 ratio is wrong or the 55/45 is.

I'd think the ps3 would steal too many standalone player sales to make this move possible, and this time frame saw ps3 sales tank (and then soar once July 9th hit).

To be honest, the hddvd press release seemed to be worded poorly enough so as to mean that since the promotion started, 60% of standalone sales were HD-DVD, resulting, eventually in the 55/45 ratio.

I think it may have started at 20% but it's probably higher than 30%... maybe as high as 35%. That'd be almost 600k ps3s, coupled with at least 100k standalones... over 700k compared to 350k hd-dvds?

Wow - I make one post and then a bunch of folks pounce immediately. Cool!

Seriously, just because there have been no PR releases in the last two weeks doesn't mean that BD players are suddenly outselling HD DVD players, guys. And to the fellow claiming 55:45 standalone ratio, I *sure* haven't seen anything saying that, so feel free to cite your source.

The numbers that have been discussed in the last few weeks have shown HD DVD standalones outselling BD standalones by something like 2 to 1 - even higher, I think, on Amazon. HD DVD players have been ranked in the top listings in electronics very consistently, even outselling most of the regular DVD players like Oppo.

For what it's worth, I'm not surprised to see this thread - since Toshiba has just announced their 3rd Gen players, it is quite likely that sales of the 2nd Gen players may slow temporarily, as some people will naturally wait for the new ones.

No doubts there will be some spin that this is the "end of HD DVD" or some other bunk, but it'll be perfectly normal - and I have no doubt that the 3rd Gen machines will take their place at the top of the Amazon sales rankings also...

Cheers!

We will undoubtedly get some hardware sales stats next month at CEDIA.

HD DVD is going to make a big deal out of the 3rd gen models and will have some updated hardware sales numbers by then, and someone will reveal NPD numbers.

Max, Sony sold 4.28M to retail, not 4.48M to consumers, as of end June. The figures for the three qtrs are available and add up to 4.28M. #s shipped is 6M ++ and was 5.5M as of end March.

PS3 sales are about 4.1M to consumers as of estimates by vgchartz.

500K hd-dvd players out there and say, ~330K BD players + 4.1M PS3s.

With movie sales of 2:1, the PS3s seem to translate effectively into the equivalent of 670K stand-alones.

Thus, 16% of PS3s effectively contribute to the BD format movie-sales. If Sony sells 6M more this year, thats an effective 1M stand-alone equivalents more.