Universal: Format war is good for consumers
Movie studio Universal wants the high definition format war raging between Blu ray and HD DVD to continue, in spite of the fact that it is hampering consumer adoption.
Speaking to Hollywood in Hi-Def, the company's president Craig Kornblau said the long-term vision of Universal was to commit to the consumer in the long term.
He said that the format war has been "the very best thing that ever happened for consumers, retailers and, frankly, studios", because it has forced manufacturers to drive down the cost of the HD players.
Without the war the players would still cost in excess of USD1,000, he says, and would only drop by USD100 or USD200 over the next year or so.
Universal is the only movie studio that exclusively backs the HD DVD format, while Blu ray has several studios as exclusive backers. Therefore, if it decides to release movies on Blu ray it will have to factor in the potential demise of HD DVD.http://www.flattelly.co.uk/news/2007...for-consumers/