I turned the lamp on high about half way through. Just in case it might help. lol. I freakin love this projector with so HD, but man am I afraid of the lamp blowing since it's about $400. I considered replacing it with an NEC 9PG, but with either I'll be giving up something.
With the 9PG I'll give up the ambient light ability, higher ANSI contrast and possibly some low level dark detail unless I get a gamma circuit, but in return I'll get the deepest blacks possible in darker scenes, no dithering, super long tube life (these are new tubes btw) and maybe 1080i will look clearly more detailed to my eyes. Then I have to deal with the size, more difficult setup (though I kind of enjoy this part since it gives a sense of accomplishment when you set one up beautifully), etc. Stupid expensive digital lamps. Argh. lol.