I was watching the interview, and about 12 minutes in they start talking about HDR blu-ray vs SDR blu-ray, being a more significant improvement than 4k vs 1080p.
But I had to stop the video and comment here, because I couldn't stop thinking about how 99% of the music produced in 2017 is 'SDR'. They purposely flatten the dynamics to raise the average volume, because they think loud music demands more attention when played on the radio.
There really... really really, needs to be a revolution in the music industry for HDR music. I should be able to crank my system to full power and listen without hurting my ears, and let the dynamics impress me. I know this is sort of off-topic, but I couldn't help thinking about this while he's talking about how much better HDR is than SDR, and it just blows my mind and is so depressing that our music can't be enjoyed like this.
Can we use the HDR marketing for video to bring some life to our music? Scott, who can we talk to to make this happen?