so, its not dirty screen effect. it's actually a single line of bright red pixels going the whole vertical. The biggest issue for me is I took a job out of the US and took the TV with me and hence can't get service
HOWEVER: I was watching youtube on it (hoovie's garage if anyone is interested, feeling like how he makes himself out to be over this purchase) and the line was there, clearly visibile in the white parts, but I did my best to ignore it and when we got to the end of the video, it was gone! it's not there anymore. I lookd right up at the screen and this pixels aren't lit red anymore. they look fine.
but I'm sitting on a ticking time bomb, right? is there anyway to manually fix this if it happens again? I've seen youtube videos of people who had vertical lines who took the TV apart and reseated / cleaned all the cables and things were magically better.
the only annoying thing now is that I think that red line is burned into my retina. This is the opposite problem of people who can't ignore defects. My brain wants me to believe the defect is still there until I focus on the area and realize it isn't. that and whenever there's a static vertical line in a video, I get the "uh oh" chills.