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post #1 of 126 Old 01-08-2019, 06:07 AM - Thread Starter
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New Master Series Z9G TVs Unveiled by Sony at CES 2019

Sony unveiled several new TVs at CES 2019 including new entries for its Master Series. Included is the impressive Z9G series that features an 8K 98" model that uses the company's Backlight Master Drive tech.

Full press release:

"Sony Electronics Inc. today announced the new MASTER Series Z9G 8K LCD and A9G 4K OLED televisions. Sony’s MASTER Series TVs represent the pinnacle of picture quality available to home viewers, capable of displaying images that faithfully convey the creators’ intent. The MASTER Series is the name given to only the very best Sony TVs and provides premium picture quality, color, contrast, and clarity approaching that of a professional-grade monitor. The MASTER Series TVs also feature Netflix Calibrated Mode and IMAX Enhanced to further ensure that content is delivered as intended. Both new models feature the latest generation Picture Processor X1™ Ultimate for accurate detail and contrast. Introduced last fall with the inaugural MASTER Series models, this processor plays a vital role in delivering the high-quality picture in the MASTER Series.

The Picture Processor X1 Ultimate has a unique algorithm specially developed for 8K that can intelligently detect and analyze each object in the picture, resulting in exceptional detail and contrast for a more realistic picture that represents the creators’ intent. Premium quality sound is a key part of the viewing experience as well, and both the A9G and Z9G models have the new Sound-from-Picture Reality feature, which faithfully reproduces the position of the sound on the screen so when actors are speaking, the sound appears to be coming directly from their mouths and not from a speaker off to the bottom.

“Continually innovating to exceed our customers’ expectations is a core element of Sony’s premium strategy,” said Mike Fasulo, president and chief operating officer of Sony Electronics North America. “Our new MASTER Series TVs combine larger screen sizes, 4K and 8K resolution, and unique Sony image-enhancing technologies to create an extraordinary and highly immersive viewing experience.“

Z9G Super-Large Sized TVs

Larger TVs are becoming more popular and Sony’s goal with delivering new Z9G 98” and 85” class TVs is to maximize the super-large screen experience in the living room. In order to deliver premium picture quality in such extra-large screens, Sony is introducing extra resolution with its first consumer 8K television. With twice the number of horizontal lines and vertical lines, 8K provides four times the pixels of 4K (or 16 times the resolution of HD). This higher resolution results in a more immersive viewing experience as 8K resolution means the larger-sized TVs look great up close with virtually no pixel differentiation.

Experts know that picture quality is not only about resolution. As screen sizes get larger, the processor plays an even more critical role in delivering premium picture quality. Utilizing a proprietary algorithm, Sony’s powerful Picture Processor X1 Ultimate has been optimized to handle the 33 million pixels of 8K. The same processor also enables the newly developed 8K XReality PRO to upscale any content to near-8K picture quality using a new, dedicated 8K database to refer to for even more precise, detailed upscaling. With a long history and expertise in developing professional cameras and monitors, Sony recognizes that precision in constructing fine signal processing components results in an immediately visible difference to the whole image.

In addition, completely new dedicated 8K technologies have been developed for the Z9G series, including a Backlight Master Drive feature with full-array local dimming and 8K X-tended Dynamic Range PRO. The Backlight Master Drive on the Z9G has ultra-dense LED modules that are independently controlled, delivering unprecedented contrast with punchy brightness and pitch blacks. To optimize this backlight system, 8K X-tended Dynamic Range PRO uses the saved energy to intelligently boost the brightness in the areas where it needs to be boosted.

Accurate sound position is another key factor as TVs get larger. Taking the experience gained from its OLED Acoustic Surface Audio, Sony has expanded the concept to the Z9G LCD TV with Acoustic Multi-Audio. To deliver the Sound-from-Picture Reality experience, the new Acoustic Multi-Audio on the Z9G utilizes four front-facing speakers—two on the bottom and two on the top—to deliver a faithful sound position. Viewers will hear the sound coming from the screen, and not where the speaker is located. In addition, the Z9G has a TV Center Speaker Mode for people who have a home theater setup, whereby the TV becomes the center speaker. The sound experience is also enhanced by Dolby Atmos , which adds a wide, rich sound field.

The Z9G also features X-Wide Angle to ensure the picture retains its quality regardless of the viewing angle, enabling a wider viewing angle that reduces color shifts when viewing the screen off-axis, so colors stay true no matter the viewer’s position. While X-Motion Clarity minimizes motion blur without sacrificing screen brightness.

MASTER Series A9G (77”, 65”, and 55” models) 4K OLED TV Features

• OLED televisions that faithfully convey the creator's intent by delivering unprecedented black, authentic color and a wide viewing angle
• Picture Processor X1™ Ultimate provides the ultimate 4K HDR viewing experience with the following technologies: Object-based Super Resolution, Object-based HDR remaster, Super Bit Mapping™ 4K HDR and dual database processing
• Pixel Contrast Booster – eight million self-illuminating pixels and Sony-original panel controller for OLED that brings a significantly enriched visual experience
• Acoustic Surface Audio+ -- two actuators and two powerful subwoofers deliver multidimensional sound that immerses you in a whole new entertainment experience
• TV Center Speaker Mode provides choice to use the TV as the center speaker; beautifully detailed images combine with our Sound-from-Picture Reality for a captivating audio-visual performance
• Slim wall mount design fits as close as a picture and blends effortlessly with your room
• Netflix Calibrated Mode that brings the creator's vision directly to the TV
• IMAX Enhanced feature brings a fully immersive, at-home entertainment experience on this TV that takes full advantage of IMAX Enhanced content
• Dolby Vision™ brings scenes vividly to life for authentic viewing, while Dolby Atmos™ fills the room with immersive surround sound
• Android TV with hands-free help from the Google Assistant enables you to find what you want simply by talking to the TV; ask your Google Assistant to help you play TV shows, movies and more
• Easy to control smart remote – connect set top boxes and other devices via HDMI to your TV and control them all using one smart remote.

" - Sony
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post #2 of 126 Old 01-08-2019, 06:20 AM
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8K 98"?

Is there somewhere in the classifieds I can post a kidney for sale?
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post #3 of 126 Old 01-08-2019, 06:38 AM
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8K 98"?

Is there somewhere in the classifieds I can post a kidney for sale?

Pretty sure one kidney won't be enough.
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post #4 of 126 Old 01-08-2019, 09:15 AM
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Originally Posted by SightSeeker1 View Post
8K 98"?

Is there somewhere in the classifieds I can post a kidney for sale?
Fkn huge. Unfortunately, that's kinda the size where 8K becomes valuable. I don't know many that have space for an 85", let alone a 98" monster.
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post #5 of 126 Old 01-08-2019, 11:14 AM
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My next tv
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post #6 of 126 Old 01-08-2019, 12:25 PM
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When will they announce pricing for 8k TVs? They're already on their site. What are we thinking for the 85"? Samsung's is 15K and the 82" 10K...
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post #7 of 126 Old 01-08-2019, 03:25 PM
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Any idea on the price for the 85'? if it is in the 15k range I could be a buyer
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post #8 of 126 Old 01-08-2019, 04:51 PM
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As 8k gets ushered in that's where I'm going to transition myself into the world of projectors because I know the prices are going to be insanely high for the next 2-3 years at least and at the sizes (85in+) that would make sense to start making sense for 8k.

I don't care if the projectors employ a native 4k and then pixel shift it to produce the 33 million pixels if that brings the price and costs down I'll be all in!!!!!!!!!!!
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post #9 of 126 Old 01-08-2019, 09:31 PM
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The old 100" z9d sold out at 60k right?

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post #10 of 126 Old 01-08-2019, 09:39 PM
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Quote:
Originally Posted by imagic View Post
Sony unveiled several new TVs at CES 2019 including new entries for its Master Series. Included is the impressive Z9G series that features an 8K 98" model that uses the company's Backlight Master Drive tech.

Full press release:

"Sony Electronics Inc. today announced the new MASTER Series Z9G 8K LCD and A9G 4K OLED televisions. Sony’s MASTER Series TVs represent the pinnacle of picture quality available to home viewers, capable of displaying images that faithfully convey the creators’ intent. The MASTER Series is the name given to only the very best Sony TVs and provides premium picture quality, color, contrast, and clarity approaching that of a professional-grade monitor. The MASTER Series TVs also feature Netflix Calibrated Mode and IMAX Enhanced to further ensure that content is delivered as intended. Both new models feature the latest generation Picture Processor X1™ Ultimate for accurate detail and contrast. Introduced last fall with the inaugural MASTER Series models, this processor plays a vital role in delivering the high-quality picture in the MASTER Series.

The Picture Processor X1 Ultimate has a unique algorithm specially developed for 8K that can intelligently detect and analyze each object in the picture, resulting in exceptional detail and contrast for a more realistic picture that represents the creators’ intent. Premium quality sound is a key part of the viewing experience as well, and both the A9G and Z9G models have the new Sound-from-Picture Reality feature, which faithfully reproduces the position of the sound on the screen so when actors are speaking, the sound appears to be coming directly from their mouths and not from a speaker off to the bottom.

“Continually innovating to exceed our customers’ expectations is a core element of Sony’s premium strategy,” said Mike Fasulo, president and chief operating officer of Sony Electronics North America. “Our new MASTER Series TVs combine larger screen sizes, 4K and 8K resolution, and unique Sony image-enhancing technologies to create an extraordinary and highly immersive viewing experience.“

Z9G Super-Large Sized TVs

Larger TVs are becoming more popular and Sony’s goal with delivering new Z9G 98” and 85” class TVs is to maximize the super-large screen experience in the living room. In order to deliver premium picture quality in such extra-large screens, Sony is introducing extra resolution with its first consumer 8K television. With twice the number of horizontal lines and vertical lines, 8K provides four times the pixels of 4K (or 16 times the resolution of HD). This higher resolution results in a more immersive viewing experience as 8K resolution means the larger-sized TVs look great up close with virtually no pixel differentiation.

Experts know that picture quality is not only about resolution. As screen sizes get larger, the processor plays an even more critical role in delivering premium picture quality. Utilizing a proprietary algorithm, Sony’s powerful Picture Processor X1 Ultimate has been optimized to handle the 33 million pixels of 8K. The same processor also enables the newly developed 8K XReality PRO to upscale any content to near-8K picture quality using a new, dedicated 8K database to refer to for even more precise, detailed upscaling. With a long history and expertise in developing professional cameras and monitors, Sony recognizes that precision in constructing fine signal processing components results in an immediately visible difference to the whole image.

In addition, completely new dedicated 8K technologies have been developed for the Z9G series, including a Backlight Master Drive feature with full-array local dimming and 8K X-tended Dynamic Range PRO. The Backlight Master Drive on the Z9G has ultra-dense LED modules that are independently controlled, delivering unprecedented contrast with punchy brightness and pitch blacks. To optimize this backlight system, 8K X-tended Dynamic Range PRO uses the saved energy to intelligently boost the brightness in the areas where it needs to be boosted.

Accurate sound position is another key factor as TVs get larger. Taking the experience gained from its OLED Acoustic Surface Audio, Sony has expanded the concept to the Z9G LCD TV with Acoustic Multi-Audio. To deliver the Sound-from-Picture Reality experience, the new Acoustic Multi-Audio on the Z9G utilizes four front-facing speakers—two on the bottom and two on the top—to deliver a faithful sound position. Viewers will hear the sound coming from the screen, and not where the speaker is located. In addition, the Z9G has a TV Center Speaker Mode for people who have a home theater setup, whereby the TV becomes the center speaker. The sound experience is also enhanced by Dolby Atmos , which adds a wide, rich sound field.

The Z9G also features X-Wide Angle to ensure the picture retains its quality regardless of the viewing angle, enabling a wider viewing angle that reduces color shifts when viewing the screen off-axis, so colors stay true no matter the viewer’s position. While X-Motion Clarity minimizes motion blur without sacrificing screen brightness.

MASTER Series A9G (77”, 65”, and 55” models) 4K OLED TV Features

• OLED televisions that faithfully convey the creator's intent by delivering unprecedented black, authentic color and a wide viewing angle
• Picture Processor X1™ Ultimate provides the ultimate 4K HDR viewing experience with the following technologies: Object-based Super Resolution, Object-based HDR remaster, Super Bit Mapping™ 4K HDR and dual database processing
• Pixel Contrast Booster – eight million self-illuminating pixels and Sony-original panel controller for OLED that brings a significantly enriched visual experience
• Acoustic Surface Audio+ -- two actuators and two powerful subwoofers deliver multidimensional sound that immerses you in a whole new entertainment experience
• TV Center Speaker Mode provides choice to use the TV as the center speaker; beautifully detailed images combine with our Sound-from-Picture Reality for a captivating audio-visual performance
• Slim wall mount design fits as close as a picture and blends effortlessly with your room
• Netflix Calibrated Mode that brings the creator's vision directly to the TV
• IMAX Enhanced feature brings a fully immersive, at-home entertainment experience on this TV that takes full advantage of IMAX Enhanced content
• Dolby Vision™ brings scenes vividly to life for authentic viewing, while Dolby Atmos™ fills the room with immersive surround sound
• Android TV with hands-free help from the Google Assistant enables you to find what you want simply by talking to the TV; ask your Google Assistant to help you play TV shows, movies and more
• Easy to control smart remote – connect set top boxes and other devices via HDMI to your TV and control them all using one smart remote.

" - Sony
CES attendees: Did you find much of a picture quality difference between the Sony z9g and x950g in the 85” size?

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post #11 of 126 Old 01-09-2019, 02:47 AM
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I'm really excited about the Z9G series! It looks like the real successor of the Z9D. But i fear for the price. The 98"will probably be much more affordable then the 100" Z9D but i expect it will still be very expensive (i would not be surprised if its still 30K or a bit more).

I hope the 85" will be "affordable" as in 8-9K but looking at Samsung it might still be 15+ :'(

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Originally Posted by ericlhyman View Post
CES attendees: Did you find much of a picture quality difference between the Sony z9g and x950g in the 85” size?
What I would like to know is, what the 85" picture quality looked like and what kind of content was playing (SDR or HDR?). Black levels, contrast, was there any apparent blooming? But then the question would also remain what picture mode the TV was set to...
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New Master Series Z9G TVs Unveiled by Sony at CES 2019

85”, as good as my 75” , and 120hz 4K from my gtx2080....

8k I am in. But I agree - thinking 15k and 50k

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post #14 of 126 Old 01-09-2019, 05:37 AM
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The old 100" z9d sold out at 60k right?

I believe it was $50K from the start and always remained there.
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I'm really excited about the Z9G series! It looks like the real successor of the Z9D. But i fear for the price. The 98"will probably be much more affordable then the 100" Z9D but i expect it will still be very expensive (i would not be surprised if its still 30K or a bit more).

I hope the 85" will be "affordable" as in 8-9K but looking at Samsung it might still be 15+ :'(

At $8K or $9K it might be a consideration, but I don't think it will be that 'inexpensive'. The Z9D started at $9K in a 75" model and the 75" Z9F is $6K w/out BMD. So adding BMD and another 10" for $3K more? I don't see that happening. Would be a pleasant surprise, though.
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Originally Posted by Coercion Shaman View Post
At $8K or $9K it might be a consideration, but I don't think it will be that 'inexpensive'. The Z9D started at $9K in a 75" model and the 75" Z9F is $6K w/out BMD. So adding BMD and another 10" for $3K more? I don't see that happening. Would be a pleasant surprise, though.
The ZF9 is 5K at the start. Even lower then the 75XE940. And that last set is now selling for only 3400+-. So i see the ZF9 dropping in price the future.
But still a 85" Premium screen can easily go over 10K and thats out of my price range.

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The ZF9 is 5K at the start. Even lower then the 75XE940. And that last set is now selling for only 3400+-. So i see the ZF9 dropping in price the future.
But still a 85" Premium screen can easily go over 10K and thats out of my price range.

I have never seen the 75" Z9F for less than $5999, but my point stands on an 85" with BMD being considerably more regardless when looking at the Z9D pricing two years ago. And it is too rich for what I am willing to spend on a television as well.
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I have never seen the 75" Z9F for less than $5999, but my point stands on an 85" with BMD being considerably more regardless when looking at the Z9D pricing two years ago. And it is too rich for what I am willing to spend on a television as well.
Oh its 5000 euro over here. And normally the prices in UDS convert to euro prices here or even higher. US people had great prices on the Z9D and it remained very expensive over here.

Anyway i agree the chances are very big it will be to expensive for the most of us. But there will also be a XG95 in 85".

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Oh its 5000 euro over here. And normally the prices in UDS convert to euro prices here or even higher. US people had great prices on the Z9D and it remained very expensive over here.

Anyway i agree the chances are very big it will be to expensive for the most of us. But there will also be a XG95 in 85".
https://www.forbes.com/sites/johnarc.../#47ec0f912a93

Archer was impressed and so far feels the bmd and better backlight processing has improved on the struggles of the z9f. Seems promising for z9d owners.
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I believe it was $50K from the start and always remained there.
It's always been $59,999.99 (msrp anyway). It's still listed on Sony's website for that price but on backorder lol. I wonder how many they actually sold.
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It's always been $59,999.99 (msrp anyway). It's still listed on Sony's website for that price but on backorder lol. I wonder how many they actually sold.

Fair enough. I must remember wrong. I admittedly never gave it a lot of attention to begin with.
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Fair enough. I must remember wrong. I admittedly never gave it a lot of attention to begin with.
Same here. Maybe if I won the lottery!
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Originally Posted by MLM87 View Post
https://www.forbes.com/sites/johnarc.../#47ec0f912a93

Archer was impressed and so far feels the bmd and better backlight processing has improved on the struggles of the z9f. Seems promising for z9d owners.
Thanks for this.

Cautiously optimistic I guess...

Though I much rather would have wanted the X-wide Angle tech to be omitted all together. Personally I don't understand why wider viewing angles should be a priority in such way, ESPECIALLY since it apparently can have a negative impact on black levels with the tech being used. Is that really worth it, is it really that important? It's a completely useless feature to me personally anyway.

But I'm getting ahead of myself here. Fingers crossed this won't be another disappointment with regards to blacks levels/blooming...
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Thanks for this.

Cautiously optimistic I guess...

Though I much rather would have wanted the X-wide Angle tech to be omitted all together. Personally I don't understand why wider viewing angles should be a priority in such way, ESPECIALLY since it apparently can have a negative impact on black levels with the tech being used. Is that really worth it, is it really that important? It's a completely useless feature to me personally anyway.

But I'm getting ahead of myself here. Fingers crossed this won't be another disappointment with regards to blacks levels/blooming...

+1


In screens of this size compromising black levels/blooming for viewing angle is particularly hard to follow.
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Originally Posted by MLM87 View Post
https://www.forbes.com/sites/johnarc.../#47ec0f912a93

Archer was impressed and so far feels the bmd and better backlight processing has improved on the struggles of the z9f. Seems promising for z9d owners.
So unfortunately it seems there was still some blooming around the black bars in 2.35:1 content. It sounds like the local dimming/zones is comparable to the Z9D but it’s not much better if it is at all is that regard.

I’ll wait for more reviews/impressions before deciding (and prices of course) but that’s not very encouraging. I was hoping to upgrade my set this year but it seems it might just be better to wait another year. Seriously, miniLED is already possible and Sony is still focusing on features for marketing purposes while actual improvements in PQ seem to be bottom priority. I wonder how their selling numbers are with the Z9F.

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post #26 of 126 Old 01-09-2019, 02:11 PM
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Thanks for this.

Cautiously optimistic I guess...

Though I much rather would have wanted the X-wide Angle tech to be omitted all together. Personally I don't understand why wider viewing angles should be a priority in such way, ESPECIALLY since it apparently can have a negative impact on black levels with the tech being used. Is that really worth it, is it really that important? It's a completely useless feature to me personally anyway.

But I'm getting ahead of myself here. Fingers crossed this won't be another disappointment with regards to blacks levels/blooming...
Sure thing. Yes, it all depends on the x-wide. It probably would be a beast without the x-wide. I like what I'm hearing from Archer, and he claims Sony assured him and other pros(Vincent, May, ect) that the grey bar issues from the z9f won't be a problem on 2018 x-wide sets. I would usually take that with a grain of salt, but maybe the panel is better? Who know's. However, I was very skeptical about the x-wide tech when the z9f was first released. The problem is the x-wide acts as a hybrid between VA and IPS, and isn't a true VA panel. Archer made note of that in his review. I also agree it's useless. I almost wish they would use x-wide for the x900 or x800 series and remove it from the z series.
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post #27 of 126 Old 01-09-2019, 02:15 PM
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So unfortunately it seems there was still some blooming around the black bars in 2.35:1 content. It sounds like the local dimming/zones is comparable to the Z9D but it’s not much better if it is at all is that regard.

I’ll wait for more reviews/impressions before deciding (and prices of course) but that’s not very encouraging. I was hoping to upgrade my set this year but it seems it might just be better to wait another year. Seriously, miniLED is already possible and Sony is still focusing on features for marketing purposes while actual improvements in PQ seem to be bottom priority. I wonder how their selling numbers are with the Z9F.
I don't blame you for being skeptical. I would wait for reviews. I honestly felt the same way you are feeling in 2016. I purchased the x850d, since my folks had the x850c and they were amazing. They are still going strong. I then returned the x850d due to realizing it was an IPS display. The blacks were so poor vs. the excellent blacks on the x850c. So I know what you're coming from. Wait for reviews, or wait another year. Something tells me 2020 will be a great year for Sony. Hoping for 12bit sets.
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post #28 of 126 Old 01-09-2019, 04:48 PM
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Thanks for this.

Cautiously optimistic I guess...

Though I much rather would have wanted the X-wide Angle tech to be omitted all together. Personally I don't understand why wider viewing angles should be a priority in such way, ESPECIALLY since it apparently can have a negative impact on black levels with the tech being used. Is that really worth it, is it really that important? It's a completely useless feature to me personally anyway.

But I'm getting ahead of myself here. Fingers crossed this won't be another disappointment with regards to blacks levels/blooming...
Found this clip on youtube. There's some cinematic bar demos in this. The 2:35 Jumanji:WTG demo begins at 5:29. I remember seeing this same footage with the z9f and the bars were quite grey. This looks a lot better and more like a regular VA panel, though I do see some extreme clouding. I definitely see what Archer is talking about. This is also a pretty dim room, so this is going to be the best home theater(dark room) demo we're going to see before they show it at your local Magnolia in the spring. Definitely doesn't look as good as the z9d, but keep in mind this is coming from someone's cell phone. X-wide was a mistake, but I'm hoping it will look better post- calibration.

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post #29 of 126 Old 01-09-2019, 05:28 PM
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Found this clip on youtube. There's some cinematic bar demos in this. I remember seeing this same footage with the z9f and the bars were quite grey. This looks a lot better, though I do see some clouding. I definitely see what Archer is talking about. This is also a pretty dim room. Definitely doesn't look as good as the z9d, but keep in mind this is coming from someone's cell phone. X-wide was a mistake, but I'm hoping it will look better post- calibration.
Needless to say, it's hard to judge with this being cellphone footage.

I'm willing to give Sony the benefit of the doubt at this point. This could still go either way I guess.

But surely they must have read the Z9F reviews and quite possibly visit forums like these every once in a while? On second thought, nearly all of their 2019 LCD sets have X-wide tech if I'm not mistaken, so yeah...

Put it like this: if a 2019 $10.000+ TV is not able to outdo the 75Z9D's BMD performance, then it will be an easy pass and the wait continues.
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post #30 of 126 Old 01-09-2019, 06:13 PM
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Needless to say, it's hard to judge with this being cellphone footage.



I'm willing to give Sony the benefit of the doubt at this point. This could still go either way I guess.



But surely they must have read the Z9F reviews and quite possibly visit forums like these every once in a while? On second thought, nearly all of their 2019 LCD sets have X-wide tech if I'm not mistaken, so yeah...



Put it like this: if a 2019 $10.000+ TV is not able to outdo the 75Z9D's BMD performance, then it will be an easy pass and the wait continues.


Dunno those black bars look really bad ... Damn had my hopes up too

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