Originally Posted by punxy
I just purchased the 65sm9500 in the states. Definitely not worth MSRP, but at the current $1k it can be found for it's an awesome set.
Regarding the only main negative I keep seeing on the set, blooming hasn't really been a issue in daytime or night. I can make it an issue if I'm watching at night and max backlight and local dimming on sd content, but not during normal viewing. On regular sd/hd content I've been running Technicolor expert w/ local dimming on high. For dv/hdr I'm running Cinema home, no power saving mode enabled at any point.
What's interesting though is on Dolby Vision content, which does max backlight and local dimming, even in the dark, titles like stranger things produce no distracting blooming, even in dark scene where they're running around with a bright flashlight. What's supposed to pop does and without halos. Makes me think there's some magic going on with the local dimming algorithm that isn't happening on SD content.
Actually for SD content I don't find the blooming a big deal. It's when it goes into HDR mode when the back bulbs go max sunlight capacity.
I counted the array zones on the 86" SM9070PUA. There are 5 Horizontal 14 Vertical Total = 70.
You can disable HDR for the 4 HDMI inputs via settings, however when you are watching the smart TV apps there is no way to turn HDR off. Therefore, content in HDR, you will see the white cloud blooming. If you set local dimming to high.. well.. the algorithm highly is lacking, it's actually just awful watching the darks trying to keep up with the light and the fact of 5 horizontal zones, yikes.
I have decided that the TV is actually a great deal for 86" because of the following MAIN reasons.
Content with Dolby Vision doesn't show the blooming as bad, it's like the TV was made for Dolby Vision so the lighting and dimming algorithms work much better than HDR and HDR10.
Watching the videos of the Sony 85" XBR950G with the same problem, however the 950G only has 50 local dimming zones which is worse. (see more info here
So, if LG could improve the Algorithm to better keep the dark areas contained with HDR content the TV would be amazing. I just feel that no matter what TV you got in 2019 you were basically screwed with the rear panel lighting. (Samsung Q90R had like 200 LDZ's).
So from what I've seen, 2020 would've been the year to get a TV.
* You can do OLED (can't get as large for as cheap)
* Micro LED's are coming... THE FUTURE !!!
* TV's in 2020 are having up to 1000+ local dimming zones (bye bye blooming) ..
For what I paid for the biggest TV money can buy.. You can't beat it!