Join Date: Jan 2003
Location: Safety Harbor, FL
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My guess is they felt their announcement would be lost in the noise of the true 4k with full 18Gbps announcements from JVC and Sony. They have not been opposed to making random product releases not associated with shows in past so I would hope we would see something by holiday shopping timeframe.
Regarding tone mapping, it is essentially mapping a signal that is beyond the capabilities of the display to something it can reproduce, while trying to keep the picture balance/highlights/dark detail. They showed us some scenes from avengers infinity wars and were showing us how the new hardware kept the color and detail in highlights and didn't add banding/posterization.
Edit to add - this is the same thing the custom gamma picture settings were trying to accomplish
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Last edited by shoeboo; 09-08-2018 at 09:36 AM.