Originally Posted by BondDonBond
Ugg sorry but this makes no sense to me. They put effort into this modifying someone's DLP when they could keep all resources on a laser RS2000 and updating the RS4500. This is where companies spread themselves too thin trying to capture a market they are not in. Optima, Benq and some others already are there with these DLP's.
Sony knows who they are and seems to stay out of this market because it is a blood bath.
I have doubts whether your assessment is correct.
Many years ago Sony and Philips gave DLP technology a wide berth (Sony made only made one professional DLP projector in the late 1990's IIRC), officially because "they had doubts" in the longevity of DMDs (hence the Color Munsell Laboratory test that proved that all the LCDs failed after 3,000 hours while the DMDs did not) but AFAIK
inofficially because they hated the idea to be forced to buy technology from a third party (Texas Instruments).
Last year Sony held a special meeting at IFA (don't expect the one this year to be different) where they apparently tried to coach dealers and journalists how and where to highlight advantages of SXRD over XPR DLP...
The BenQ HT5550 (W5700) was heralded as a new DLP projector occupying the vacant "middle field" among the many DLP projectors where DLP projectors with a real lens shift and a dynamic iris simply didn't exist in the past years.
What JVC is doing is to place another DLP projector in this aforementioned "middle field", it apparently has the same optical block like the HT5550 (kind and position of lens shift levers look identical), but forfeits the dynamic iris and features laser technology instead. Can't tell whether the LX-NZ3 was designed to compete with the HT5550 or complement its offering with laser technology (perhaps a mix of both). And the real lens shift the LX-NZ3 delivers a flexibility in Installation, Optoma's UHZ 65 never had...
Undoubtedly, JVC is equally aware as Sony of the sales success of XPR DLP projectors in 2017 and 2018. While all that Sony did in 2018 was basically to lament the success of these DLP projectors (I prematurely left the event to spend more time with N-series JVCs
), JVC is actually doing something about it. (Kudos!)
The large N-series projectors might not be everyone's choice (lower WAF) but with the LX-NZ3 (available in black or White, something BenQ failed to offer with the HT5550) JVC offers its customers a viable alternative - and I'm certain they'll get their share of DLP projector sales, too. As the # 2 in aforementioned "middle field" I'd speculate it's an almost foolproof decision.
What JVC is doing is not to put all their eggs in one basket. IMHO it's a clever move and TBPH I had been looking at the HT5550 as a possible upgrade for my home theater, but JVC has changed that with the announcement of the LX-NZ3.