The 65" C9 also available now on eBay from seller "five-star-buy" for $1,699, which is what firstclasstv had been selling it for as recently as last week before upping their price to $1,849.
There's really no reason to be concerned about buying new from legit sellers on eBay. Even though they are not authorized re-sellers, the warranty card that comes in the box from LG makes no mention of applying to authorized re-sellers only, and that is what is legally binding. Multiple users here and on other forums have reported back with no issues registering their LG OLEDs purchased through eBay (or other un-authorized re-sellers).
Purchasing with either a Chase credit card or an American Express credit card (any card qualifies for both creditors) will extend the LG warranty from one year to two years. The Chase Freedom credit card (fairly easy to qualify for) also has a 5% cash back option on purchases right now, as long as you connect it to PayPal and use PayPal (as you would purchasing from eBay).
One of the few reasons I've found to insist on purchasing through an authorized re-seller is that you can get a free year of Disney+
, and that deal does apply only to TVs purchased through an authorized re-seller. If you wanted to go the authorized route, you can get a deal through greetoe.com
. You submit a price, and greentoe shops that price around to authorized re-sellers privately, and if/when one accepts your offer, you agree to that purchase (plus applicable tax). Retailers can also counter-offer. I just submitted $1,699 through them today, and got an email back notifying me that if I upped my offer to $1,799, it would be immediately accepted by an authorized retailer. I'm waiting to see if I get a response back closer to my offer, but this essentially means that you can purchase a C9 through an authorized re-seller for $100 more than you'd pay on eBay. Of course, if you use the Chase Freedom 5% deal through eBay/PayPal, that cash-back is close to another $100 back, and you can't use PayPal through greentoe.
I may have overdone it on the research on this.