Fear The Walking Dead Season 5 Debut Ratings Down From Last Year’s ‘TWD’ Crossover Opener; ‘NOS4A2’ Starts OK In Live+3
The return of Fear the Walking Dead
for its fifth season on Sunday may have been the third-best cable drama premiere of the season, but compared with last year, it bit.
With 3 million total viewers in Live+3 results from Nielsen, The Walking Dead
spinoff was down a hard 47% from the delayed audience numbers of the Season 4 opener, which had the much hyped The Walking Dead
Season 8 finale and the disappearance of Rick Grimes as its lead-in.
Drilling down more and with a mild tease of its own about the fate of Andrew Lincoln’s character, the June 2 FearTWD
“Here To Help” debut snared 1.2 million viewers in the 18-49 demographic and 1.5 million among adults 25-54.
In the law of diminishing returns in today’s ratings environment, AMC
sees a small win in all this when comparing the FearTWD
premiere to the overall average of the second half of Season 4. In that context, the Season 5 opener is down 6% from the Season 4 finale of September 30 last year, while it had a 4% viewership uptick in Live+3 numbers from the “People Like Us” midseason premiere of August 12, 2018.