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Join Date: Nov 2000
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Of course most videophiles will never watch movies in a bright room. Regardless of how bright a display can get, shadow detail will be destroyed in high ambient lighting. Bright room viewing is casual viewing and thus the ultimate PQ becomes very secondary.
So to me at least, the brightness advantages are somewhat moot. Here's Lee's synopsis:
"Ultimately, the shootout does confirm what we've seen in our own labs and with our own eyes: OLED is still king...but for how long? If you watch movies with the lights off, sure, but the best HDR-equipped LED TVs can continue to stretch their legs and look good in a bright room. LG's G6 may be the brightest OLED TV we've tested yet, but it's still not as bright as the rest of the TVs in this competition, and that's worth considering if you'll put it in a room with a lot of windows."