Please don't be dismissive.
The poll is not rubbish and over 100 votes is enough to gain some insight. There have been about 10-12 credible reports with burn-in documented in the Forum, so the poll confirms that those are pretty much all we have (so far).
I'm honestly surprised to see that 95 happy WOLED owners (so far) care enough about the technology (probably not care for LG
) to take the time to vote no issue in a poll like this.
The poll was not intended to make an estimate on liklihoid of developing burn-in through *NORMAL* use - it's the folks who have developed burn-in that are jumping up and down screaming they only used their WOLEDs for 'normal' viewing.
To get a handle on what sorts of viewing have the greatest liklihood of causing burn-in will require another poll (one I tried to start twice but bailed on after the second time-out error...).
While I agree with you that I suspect the poll is inflating the issue (for the reason stated above - who wants to put time into helping track down an issue they are not facing when they coud be enjoying their perfect blacks instead
), in it's current form it's an indication that 10-15% of AVS members cause burn-in on their WOLEDs through viewing that they thought would not cause the problem.
We now enough at this stage to have a pretty strong suspicion that burn-in can be caused by default settings when:
-20% plus viewing is CNN or MSNBC
-specific individual video games with bright yellow/orange/red HUD are played for over 20% of viewing (with one report of only 10%)
Those two cases probably summarize over 90% of the reported cases of burn-in.
What we need to understand now is how many owners watch CNN or MSNBC or play those specific video games over 20% of their viewing time and have no burn-in.
If there are many, it may be a quality issue (conpensation or whatever not working properly).
If there are none, then it is pretty clearly a viewing-habit-induced condition that LG is probably going to need to do a better job either preventing through technology or alerting owners through appropriate guidelines before WOLED will be able to expand its market.
And then there is also the issue of materiality - one owner developed burn-in, said it was visible on a red field but never on actual content, told his kid to play the game on another TV and moved on. He's one of the few not jumping up and down and screaming 'false advertising' on these threads.
If the impact of any burn-in on actual content is less visible than the impact of near-black non uniformity of their WOLEDs, all of these owners with burn-in are making a mountsin out of a mole-hill (but several appear to have pretty severe burn-in, especially from CNN/MSNBC).
Since I've never seen any signs of burn-in in the 9 WOLEDs I've owned, I can't judge, but I can live with the occasional DSE during a dark pan in exchange for WOLEDs perfect blacks and if my kids gaming does eventually develop some burn-in that is occasionally visible during a pan or whatever, I'll probably just cut off play of that game and move on, rather than demand a replacement.
But I'm an enthusiast and an early adopter who has knowingly put myself onto the bleeding-edge - if this remains the status quo, LG will never succeed in the larger market where owners will have 0% tolerance to even have to think about burn-in, let alone run slides to check for it.
If this burn-in issue develops into an excessive-vignette-severity issue, it'll be a big problem for LG, and if develops into nothing more than a near-black-streaking-severity issue, they'll probably skate through.
Time will tell (still early days).