I have my doubts about it being lower cost than WOLED, but Hisense's ULED QD-Dual-LCD technology will deliver OLED-like blacks (along with OLED-like peak whites).
The only PQ deficit tjis technology will suffer from is pooroff angle-viewing, as also akbowledged in the article:
'Moving off-angle I also noticed that the ULED XD didn't keep its brightness and fidelity as well as the OLED set
. I asked Chris Porter, director of product planning, for an explanation. "When you stack two VA panels, you compound your viewing angle issues. We know it's important and it's on our radar."'
Again, I have a tough time seeing Hisense's dual-LCD ULED undercutting WOLEDs ever-decreasing prices, but with 4K luminance control backed by a 132 zone FALD backlight, this TV offers the promise of true blacks (maning 0.0000 cd/m2) over any any zone of the screen masuring up to 7.6% or more (like letterbox bars) and a worst-case for star fields of blacks below 0.001 cd/m2 when starts are pumping out pounts of light with 1000 cd/m2.
Dual IPS panels should be able to delver native CR of 1,000,00:1 so if they are truly stacking dual VA panels, Native CR could be much higher than 1,000,000:1. At least 25,000,000:1 and possibly as high as 36,000,000:1.
That would translate to starfield blacks of 0.00003 to 0.00004 (in line with their spec of 0.00003 cd/m2 black levels).
This technology will be OLED-Like in every sense of the word, and true RGB to boot, as well as possibly suffering from less severe ABL.
I just don't believe it will be cheaper than WOLED:
'Looking ahead, I expect LG's cheapest 65-inch OLED TV in early 2020, the B9, to retail somewhere between $2,000 and $2,500.
To be a "value" compared to that set, the ULED XD should cost less than $2,000 at 65 inches.'
Now 'retail' is always a loaded word, especially when it comes to the highly-seasonal TV market.
The 65C9 launched at an MSRP of $3500 and is already discounted 10% below that level in mainstream channels a month+ after launch. The 65B8 launched with a $3000 MSRP but dipped to $2200 over Black Friday week and has mostly sold at discounted pricing of $2300 since then (attached).
With almost twice the production capacity from the new plant in China opening up late this year, my forecast for 2020 is 65C20 MSRP pricing of $3000 and overall 65" WOLED pricing of ~20% below 2019 levels. This means the 65B20 should easily dip below $2000 in November 2020 and sales after then are likely to be closer to $1800 than $2200.
So if Hisense's 65" ULED is $1500 in 2020, it may get some interest, but again, I have my doubts they can profitably be priced at that level...