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"Authorized dealers"

1525 Views 8 Replies 4 Participants Last post by  Vic C
Ok...We see store, no name mentioned, but these store sell unit much lower than say Project PPL, which is where I picked up my latest PJ from, are these store selling refurbished units? If they are A-stock units, how do get from manufactures to the unauthorized dealerships? Doesn't seem worth it if its not a brand new A-stock unit.
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they fall off a truck and some schmuck sells them cheep to make a quick buck.......These are the guys screwing up the industry!


You should post their name so if they are selling "real" projectors ( JVC Mitsubishi...etc ) we ( Custom authorized dealers ) can talk to our reps and reprt these jokers.....
I'll stick with authorized sellers! Not worth the risk of getting a unit with old lamp, bad panels, etc..
Now how to get this info out to the rest of the world?


Thats why as a custom dealer and CI there is still a purpose for us in this industry. It may cost a few bucks more in the begining to deal with us but in the long run it really doesnt.....
No they did not fall off a truck.


What happens is that an authorized dealer buys more units than they can sell in order to qualify for a quantity discount. They then resell the excess units to "grey market" dealers like NewEgg at or near the discounted wholesale price they got from the manufacturer. Since the grey market retailers have no price-fixing contracts with the manufacturer, they are able to sell at prices barely over their own cost.


The blame almost always lies with the manufacturer, the people who process wholesale orders know their customers. They know when an authorized dealer is buying more stock than they can move, but they let them do it anyway because the manufacturer's own internal incentives reward them for selling as many units as possible. Some manufacturers, like Denon, are real arseholes about it, they will deny warranty coverage if you buy from a grey market retailer. That puts the onus on the customer to enforce the rules that the manufacturer themselves are too sloppy follow.


I'll go out of my way to buy a grey-market unit when the manufacturer uses customer-hostile tricks like denying warranty coverage in order to fix prices. Turn about is always fair play. Factor in the cost of a third party warranty from a company like Square Trade and you still save money compared to paying the "authorized price."
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Denon does that for a reason to teach the customer a lesson. Call them Arsholes for doing it but it does protect (us) and the real honest dealer that goes out of the way to represent the product correctly and attends the trainings as requested. Any dealer doing that would not whore out the line just to get in on a special purchase price and risk loosing being a represented dealer by the manufaturer. If so then F em they dont respect the product, the customer and the manufaturer.


A customer buys from gey market to save a few bucks is exactly that but there are known consequences that go along with that that said customers need to be aware of. If they are ok with no support then so be it, have a good time.. More then likely youll never need manufature support if its a well made name brand item, so your problably ok to save a few bucks.


Co's like Denon Marantz and others we deal with are trying to get the point accross to the customer to buy from the authorized dealer. If they dont its hard to know really where those grey's got it from. Be it if it really did come from a shady authorized dealer unloading products. Those guys buying more then they can chew are already screwed up companies and its problably a matter of time before they are gone.
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Quote:
Denon does that for a reason to teach the customer a lesson.
I couldn't have said it better myself, even if the lesson being taught ain't the one intended.
Instead of "teaching the customer" a lesson they should try fixing their problem from their end.
I have to admit Denon is one of the only companies that is ficing it on thier end. If you find a product thats advertised on line somewhere thats too good to be true then its because its from an un authorized dealer and they will not support you if theres a problem.


ALL Denon and Marantz's real dealers all either advertise or sell the products at they UAP's they set for us. You sell it for less you loose the line.


So if a customer wants to play games and buy online at a stupid cheep price then they shouldnt complain when the manufacture when they are refused service. I guess they can just go buy another unit since they already saved money on the 1st bum unit they purchased....


In the long run the customer that shops the custom dealer / install firm winds up spending a lot more money inthe end.
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