Perhaps you have heard of Dirac, the company responsible for Dirac Live, which is a popular solution for advanced room correction and bass management. The Swedish company has expanded its footprint in recent years, including a foray into the headphones space. Now, according to a press release coming out of CES 2021, the company has entered into an agreement with OSM Group.

OSM Group is a company that's involved in designing, developing and manufacturing headphones. Now, OSM group is not a known brand on its own, per-se. Per the company website, what it has done is design headphones "with several leading household brands ". Anyhow, according to the Dirac press release, OSM Group's products sell "hundreds of thousands of units per year".

Here is the full press release:

"Swedish digital audio pioneer Dirac and global designer, developer and manufacturer OSM Group have entered into an agreement to include Dirac’s industry-leading spatial audio solution in headphones created by OSM for its global portfolio of electronics customers. Under terms of the agreement, OSM Group will license the Dirac spatial audio solution for integration into headphones that the company develops for leading brands around the world.

OSM Group designs, develops and manufactures headphones representing hundreds of thousands of units per year, and works with several leading household brands.

Dirac’s award-winning spatial audio solution integrates directly with headphone chipsets to deliver spatial audio to consumers independent of playback devices or media players – for elevated music listening, gaming, movie watching, and business communication experiences.

“Adoption of Dirac in headphones is accelerating, and our agreement with OSM Group is further evidence of increased demand for high quality audio in headphones,” said Lars Isaksson, Dirac VP of Headphone & Streaming Audio. “It’s a significant vote of confidence that a market-leading manufacturer like OSM sees the opportunity to work with Dirac to democratize high-quality audio throughout its impressive partner base that includes some of the world’s most prestigious headphone brands.”

The integration of spatial audio onto the headphone DSP is an industry-first and a major leap in the evolution of audio technology. Traditionally, digital sound optimization technology for headphones has had to run on smartphones, media player, or other playback systems. Dirac’s ability to integrate its algorithms directly into headphone chipset opens up a new world of innovation and differentiation for headphone makers.

“Our agreement with Dirac uniquely positions us to create new headphone sound profiles that enhance how people experience audio, whether it’s music, gaming, or business communications,” said OSM Group Chief Technology Officer Oscar Hemberg. “We look forward to developing products and taking them to market with the strength of Dirac’s incredible headphone technology incorporated. Thanks to Dirac, our partners — and their end consumers — will benefit from achieving uniquely differentiated, acoustically rich sound.”

Dirac’s spatial audio solution for headphones comes with two key features: spatial audio and speaker optimization. The spatial audio feature is enabled by Dirac’s patented Dynamic HRTF technology, creating an immersive stereo listening experience from standard stereo content similar to what is achievable with a home theater system – without requiring specifically encoded spatial audio content.

The speaker optimization feature is delivered by Dirac’s patented magnitude response correction and impulse response correction, digitally enhancing headphone performance without an expensive hardware upgrade. The result is maximized sound quality – with clearer, balanced sound with richer, tighter bass.

Dirac’s leading-edge technology also enhances audio for smartphones, automobiles, and home theaters, through collaborations with brands such as ASUS, OPPO, Rolls Royce, Bentley, and Harman, among many others."