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Discussion Starter · #1 ·
DISH Network First to Reach TV Industry Milestone: 1 Million Digital Video Recorders

http://www.corporate-ir.net/ireye/ir...item_id=452077


DISH Network's DISH Player Digital Video Recorder Skips Recorded TV Commercials, Pauses Live TV


EchoStar Communications Corporation (Nasdaq:DISH) today announced that its DISH Network(TM), the fastest growing subscription television service, has reached another TV industry first by selling its 1 millionth digital video recorder (DVR). With this announcement, DISH Network has established the lead as the fastest growing and largest DVR provider in the nation.


"DISH Network is revolutionizing television and making the VCR obsolete," said EchoStar President Mike Dugan. "Unlike cable, DISH Player's exclusive DISH Video-On-Demand service lets customers watch a 60-minute program in 40 minutes, saving them time to watch the shows they want."


The DISH Player's DISH Video-On-Demand DVR service allows viewers to skip recorded TV commercials, record up to 100 hours of programming without videotape, pause live TV, perform slow-motion instant replays, and use four speeds of fast forward and fast reverse.


"The DISH Player DVR gives customers the flexibility to attend their son's or daughter's soccer game while their DVR is at home recording their favorite shows," said John Scarborough, senior vice president of Marketing for EchoStar. "Once at home, they can skip the TV commercials or conduct their own instant replays. With a DVR, you can live your life, then you watch TV."


DISH Network recently announced that new customers can receive a free DISH Player-DVR 510, satellite dish, remote control and free standard professional installation, for a savings of $349. DISH Network's DVR lets customers arrange their own TV schedule with the touch of a button, without expensive VHS tape.
 

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Discussion Starter · #2 ·
I really wish that Dish Network would have licensed ReplayTV's technology instead of rolling their own. Is it too late now for them to do that?
 

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It's easy to be a "market leader" if you can give the product away! These "sales" are only going to stay up as long as Dish is attracting new customers. People aren't going to be as likely to buy a new Dish PVR a couple years down the road when they can't get a "free" one.
 
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