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E!s LIVE FROM THE RED CARPET : ACADEMY AWARDS®
TO MAKE ITS DEBUT IN HIGH DEFINITION TELEVISION (HDTV)
EIGHT HOURS OF LIVE RED CARPET COVERAGE FEATURING HD, WIDESCREEN VERSION TO BE CARRIED NATIONALLY ON INHD
Los Angeles, CA – February 2, 2004 -- Live From The Red Carpet:Academy Awards®, E! Entertainment’s signature pre-show coverage of the Oscars® featuring Joan and Melissa Rivers, will be broadcast for the first time in widescreen HDTV on Sunday, February 29, 2004 marking E!s entry into the HDTV arena as well as a partnership with INHD, announced Mindy Herman, President & CEO of E! Networks and Rob Jacobson, Chief Operating Officer of INHD parent company, iN DEMAND Networks.
Live Countdown to the Academy Awards® (12 –6 p.m. (ET)) and Live From The Red Carpet:Academy Awards® starring Joan and Melissa (6 – 8 p.m. (ET)) will be broadcast outside of the Kodak Theater prior to the start of the 26th Annual Academy Awards and will be carried in standard definition on E! and simulcast in HDTV on INHD.
During the live two-hour preshow, hosts Joan and Melissa Rivers will reveal the entertainment industry’s hottest stars on the Red Carpet as never seen before in widescreen, HD format on INHD. Joan and Melissa will report live from the red carpet, interviewing nominees, presenters, and other celebrities arriving for the ceremony.
"The Academy Awards continues to be the biggest live event of the year for E! Entertainment Television and entertainment enthusiasts around the globe," said Herman. "This first project with In Demand marks our foray into the burgeoning HDTV market, and the Oscars® red carpet represents an exciting way to truly explore the benefits and features of the technology.â€
"We’re thrilled to be collaborating with our partners at E! Entertainment Television to broadcast this major entertainment event to a national audience,†added Jacobson. “This partnership reflects INHD’s ongoing commitment to deliver the best marquee entertainment that cable has to offer to the growing number of cable households with HDTV service."
TO MAKE ITS DEBUT IN HIGH DEFINITION TELEVISION (HDTV)
EIGHT HOURS OF LIVE RED CARPET COVERAGE FEATURING HD, WIDESCREEN VERSION TO BE CARRIED NATIONALLY ON INHD
Los Angeles, CA – February 2, 2004 -- Live From The Red Carpet:Academy Awards®, E! Entertainment’s signature pre-show coverage of the Oscars® featuring Joan and Melissa Rivers, will be broadcast for the first time in widescreen HDTV on Sunday, February 29, 2004 marking E!s entry into the HDTV arena as well as a partnership with INHD, announced Mindy Herman, President & CEO of E! Networks and Rob Jacobson, Chief Operating Officer of INHD parent company, iN DEMAND Networks.
Live Countdown to the Academy Awards® (12 –6 p.m. (ET)) and Live From The Red Carpet:Academy Awards® starring Joan and Melissa (6 – 8 p.m. (ET)) will be broadcast outside of the Kodak Theater prior to the start of the 26th Annual Academy Awards and will be carried in standard definition on E! and simulcast in HDTV on INHD.
During the live two-hour preshow, hosts Joan and Melissa Rivers will reveal the entertainment industry’s hottest stars on the Red Carpet as never seen before in widescreen, HD format on INHD. Joan and Melissa will report live from the red carpet, interviewing nominees, presenters, and other celebrities arriving for the ceremony.
"The Academy Awards continues to be the biggest live event of the year for E! Entertainment Television and entertainment enthusiasts around the globe," said Herman. "This first project with In Demand marks our foray into the burgeoning HDTV market, and the Oscars® red carpet represents an exciting way to truly explore the benefits and features of the technology.â€
"We’re thrilled to be collaborating with our partners at E! Entertainment Television to broadcast this major entertainment event to a national audience,†added Jacobson. “This partnership reflects INHD’s ongoing commitment to deliver the best marquee entertainment that cable has to offer to the growing number of cable households with HDTV service."