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Discussion Starter · #1 ·
I know this isn't new news, but have not heard anything in sometime on these two other than the release from a few months ago. They still on target for HGTV in Jan 06?




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Scripps Sets Two HD Channels For '06

by David Kaplan, Monday, May 2, 2005 3:30 PM EST


AS AN ADDITIONAL SWEETENER TO its other blandishments to advertisers and media buyers during the upfront negotiations currently taking place, Scripps Networks unveiled plans Friday to air HGTV in High Definition in January 2006, followed by the introduction of Food Network in High Definition some time in the second quarter of that year.


"Once we started looking at the unique offerings of our networks as an overlay to what is currently being offered to viewers in an HD format, we shifted our strategy," said John Lansing, president of Scripps Networks.


Lansing noted that Scripps Networks is more than doubling the hours of production originally planned to create programming in the HD format for the two stand-alone networks, with an excess of 1,000 hours scheduled.


The company also plans to create new specials and series for the format, Lansing said. Some of the HD titles include "Extreme Homes of Europe," "My First Place," "Small Spaces, Big Style," and "Offbeat America"--and will contribute to 400 hours on HGTV in High Definition, supplemented by about 100 hours of programming from DIY Network.


Furthermore, Food Network in High Definition will feature an additional 400 hours of original content.


The use of HD is designed to help the network get out in front of others who are still deciding how to use the visual technology. Lansing also pointed to rising demand for HD, citing a March study by the Consumer Electronics Association.


The CEA noted that nearly half of all consumers intend to buy an HD set when they make their next TV purchase. The total number of HD sets shipped to retailers hit 16.3 million at the end of 2004, according to the CEA--a number that should rise to 36 million by the end of this year.


Thus, the decision to announce its intentions now was made in order to leverage its sales position in upfront negotiations.


"Response has been good," said Steve Gigliotti, executive vice president of advertising sales at Scripps Networks. "Advertisers have come to expect our brands to provide them with opportunities on a variety of platforms, from the linear networks to our Web sites and broadband. They recognize that the high-def platform can provide some unique ways to showcase their products and services."


Still, one media buyer who applauds Scripps' adoption of more HD hours for its programming said that won't have much of an effect on pricing.


"This is something that everybody is going to have to do, and most networks have similar plans in place," said one media buyer. "But a lot of advertisers haven't wanted to take the extra expense of having commercial spots in both HD and non-HD formats. They should be doing both--so maybe if more networks announce similar plans, that will ease that reluctance, but it won't make marketers more or less likely to advertise with HGTV."
 

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Alton Brown (host of Good Eats on Food Network) mentions that they've started shooting episodes in HD. Hopefully other current Scripps Howard programs are doing the same, and they'll have a decent library of shows ready for HD at launch.
 

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Its like this - Whatever networks you like look better in HD and so do the girls.


peace . . .


Quote:
Originally Posted by shah8
You know, we should have more respect for the FOOD that will be in HD.
 

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Quote:
Originally Posted by Kerbs
Giada De Laurentiis in HD will be real nice!
I second that!!!

My Wife said "Great now you will never change the channel"
 

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Does anyone know if the original 'Iron Chef' episodes were shot in HD?


Also, 'Emeril Live' would be great in HD!!!
 

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Quote:
Originally Posted by FLoss
Does anyone know if the original 'Iron Chef' episodes were shot in HD?


Also, 'Emeril Live' would be great in HD!!!

BAM!
 

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Quote:
Originally Posted by goman
Iron Chef America in HD would be great. Can't wait.
I have a feeling that Iron Chef America is already being shot in HD. I noticed that the recent new episodes are letterboxed. Discovery channel shot material in HD for years on many of their channels before Discovery HD launched just so they'd have enough content. I wouldn't be surprised if Scripps is doing the same with their channels.
 

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Quote:
Originally Posted by Kerbs
Giada De Laurentiis in HD will be real nice!
You mean "Bobble-Head" Lady in HD?
 

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Quote:
Originally Posted by Kerbs
Giada De Laurentiis in HD will be real nice!
I'll settle for Sandra Lee. Geeeez....where are they getting them from? HD == Hottie Display!


=NLK=
 

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Good Eats is one of my favourite programs on television actually. Will be nice to finally see it in HD.


I will never turn on HGTV in HD even once :)
 

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Discussion Starter · #18 ·
Quote:
Originally Posted by Mangar
Good Eats is one of my favourite programs on television actually. Will be nice to finally see it in HD.


I will never turn on HGTV in HD even once :)
HGTV is on im my house on a daily basis - but then again, I am a home improvment/real estate whore.
 

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Quote:
Originally Posted by FLoss
Does anyone know if the original 'Iron Chef' episodes were shot in HD?
What, you mean the real Iron Chef? (And the only one that matters?)


No - the show was filmed in the mid-1990's. I'm not even sure HD existed in Japan at that time.
 

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Quote:
Originally Posted by badasscat
What, you mean the real Iron Chef? (And the only one that matters?)


No - the show was filmed in the mid-1990's. I'm not even sure HD existed in Japan at that time.
The first Iron Chef battle was in 1993, ended in 1999, the New York battle was 2000. HD was easily available during the latter stages, although I doubt they used it, too bad.


If they used real "film", i.e. 35mm film, then we may be in luck. The original Iron Chef was soooo good, it's worth the telecine effort to convert to HD. Also not likely, you can see the roving cameras doing close-up on the stirring sauce, looks more like video cam than film cam.


If Chairman Kaga had the foresight to "film" or HD the shows, he would be a GOD.
 
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