To be fair, the EF9500 is a generation behind and was probably conceived as a design at least 1-1/2 years ago. Motion perception is a more subjective parameter than contrast ratio, but it probably should be considered somewhere within the ISF hierarchy.i had the two side by side in my house. The 930d motion is much better, it isn't close. That's not to say the other one is bad, but Sony motion handling is the best I've seen.
It's easy enough to see. Just watch a long pass in football, a good portion of the time the ball will rainbow ghost into the field behind.
Or you can go back and reference the extensive motion testing I posted in the ef9500 thread. Those scenes in hobbit that I talk about are crystal clear on Sony and are not faithfully reproduced on ef9500.
IMO motion handling is probably the most important spec of all. Most any high end tv can be calibrated for perfect color. Black levels are really important, but less so if you do not have a light controlled viewing environment....
Can't wait to get a look at the z9 myself, if the black levels and blooming are under control my 930d's days are numbered