Alright...why all the secrecy?
5starselectronics.com looks pretty fishy to me. I really hope you get your plasma safely...
5stars definitely has the best prices but none of their icons (like BBB, Inc 500 winner, etc.) are clickable on their web site. I couldn't find them listed in the Inc 500 web site, either.
I'm wondering the same thing about internet dealers as lifo is. All prices are good but a lot of them look shady... Reviews on things like nextag.com are really inconsistent too.
Warranty is definitely an issue. Also any place that really is an authorized dealer won't show the price on the web site (I don't know if that's proof, but I see consistency with their higher prices).
Plasmaextreme is sometimes recommended here but they only use PayPal...
Does anyone REALLY know who the reliable shops are?