Today, I returned my 42 inch Pioneer to costco. I purchased this TV in early 06 got $2399. Today, almost 3 years later, they gave me all my money back. So I will be picking up the Panny TH-C50FD18 tomorrow. As a note, all the low priced sets all over town and they are all sold out. Best news is I will trade one TV for 2 or 3 depending on the sizes for the other rooms. This will be nice.