Does anyone out there know how the samsung blur reduction works? I have a hard time telling if it's set to 10 or 0. Supposedly, even with it set to max, you still get the proper cadence for a 24p source, and best of all, it doesn't make blu-rays look like soaps. According to sites like Cnet, it does significantly improve the motion resolution (of test patterns). So how does it work? Is it interpolating frames, or is it overdriving the lcds or something else?