Go with the Elite. I can't stand how cartoonish LCD looks. Where I work we have the new 65 series Samsung close to an Elite...no comparision! The Elite is stunning. The Samsung looks "great" out of the box because it is in Dynamic (aka "blowtorch mode") mode. It sucks you in because it is so bright but then when you start adjusting it the picture you realize that...well how do I say this...its still a LCD!
Regarding 1080p...who cares unless you have a 60" plus display! I have a Loewe 38" that is incredible and the Elite 940 that rocks. We can't sell LCD to save our lives. Once people get there heads pulled out of their butt and LISTEN to us and LOOK with their eyes the typical response is..."thank you for being honest"
My advise: Let your eyes (not internet talk) make the decision. I hope that you are buying from a local dealer (if you have one) and not from a box.
FYI Sony doesn't build LCD panels. They are made in a Samsung plant!
Regarding 1080p...who cares unless you have a 60" plus display! I have a Loewe 38" that is incredible and the Elite 940 that rocks. We can't sell LCD to save our lives. Once people get there heads pulled out of their butt and LISTEN to us and LOOK with their eyes the typical response is..."thank you for being honest"
My advise: Let your eyes (not internet talk) make the decision. I hope that you are buying from a local dealer (if you have one) and not from a box.
FYI Sony doesn't build LCD panels. They are made in a Samsung plant!