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Excerpted from Multichannel News, by Simon Applebaum:


TV Guide Channel unveiled last week a new on-screen programming grid, one of several content maneuvers to come over the next few months.


The changes are designed to give the cable TV scrolling programming guide a hipper feel, in order to drive viewership and awareness of digital tiers, video-on-demand and high-definition content.


For July, the network will develop four two-minute HDTV vignettes that explain the technology. HDTV programs, highlighted by an icon, also will be included in the listing grid.
 

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Thanks for the post. I've been periodically bugging Time Warner Cable here to include HDTV info with what it distributes to the printed digital-cable "TV Guide" I subscribe to. It can't take much space in the daily listings, I've pointed out, since all that's needed is something like a "%" symbol at each 1080i program, etc.


While this printed cable TV Guide lists programs for virtually all channels, including the blank space (no daily programs) labeled only "Chinese Programming," it doesn't include the daily programs for the excellent Ovation and Trio networks. My Manhattan system carries Ovation/Trio programs but the TV Guide only lists them in a two-page front-of-the-magazine summary of channels. -- John
 

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In other words, it's designed to annoy analog viewers into getting a box so they don't have to watch that stupid, slow channel that features programming they dont have.


David
 

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It should be noted that the article noted above appeared in the March 31st Article of Multichannel News on page 16.


There is a photo there of the new TV Guide Channel including a HD listing.
 

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But when is the paper TV Guide Magazine going to start using a HD icon? Both the Dallas and the Fort Worth newspapers indicate which shows are in HD, so why not TV Guide? Many people say ESPN-HD will drive widespread adoption of HD, but I think adding an HD icon to TV Guide will have a larger impact.


Duane
 
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