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"One artist - T-Bone Burnett - has even gone so far as to develop a new high-definition format/technology, called CODE (or XOΔE), designed to offer reproduction that's indistinguishable from the original master tapes. The first CODE album - John Mellencamp's Life, Death, Love and Freedom - will be released on July 15 on an audio-only DVD. "

( www.audiodesignline.com )


Starbucks to Test "CODE" Audio Format on Mellencamp Album


Authored by Mark Hefflinger on May 14, 2008 - 11:46am. ( www.dmwmedia.com )


Los Angeles - Starbucks will test a new digital audio format, developed by veteran producer T-Bone Burnett and a team of engineers, on a forthcoming John Mellencamp album due for release via the Hear Music imprint, Digital Music News reported. The album, "Life, Death, Love and Freedom" is due for release on July 15, and will come both on CD and in the new "CODE" format -- which attempts to "closely mirror the fidelity of original, master recordings" -- on an included DVD that allows for transfers to computers and portable devices.


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Starbucks, Burnett Push CODE; Next Fidelity Format ( www.digitalmusicnews.com )


Higher-end audio formats are mostly marginal moneymakers, though another premium fidelity solution is now emerging. The new format, called CODE, was developed by producer T-Bone Burnett alongside a team of engineers. The format is being piloted on an upcoming John Mellencamp album - titled Life, Death, Love and Freedom - the next focus release for Starbucks and its Hear Music imprint.


Unlike earlier high-end formats like SACD and DVD-A, Burnett and company are attempting to closely mirror the fidelity of original, master recordings. But the upgrade presents some CD-specific compatibility issues, so it is being packaged as a DVD alongside a standard CD release. The double-disc package is being offered for the price of a standard, single-disc release.


According to information released this week, the contents of the DVD can be uploaded into iTunes, and transferred onto an iPod. The album release is slated for July 15th.
 

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Sounds like they just want to avoid DVD-A royalty fees. I doubt CODE can sound better than DVD-A, or just plain 20 bit CD played through a suitable DAC. If a major company like Sony can't make SACD a success (granted it was flawed) I see zero chance these guys can do so.
 

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too bad they wasted it on mellencamp
 
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